Join Life Happens’ Twitter Chat for Life Insurance Awareness Month
Join Life Happens for a Twitter Chat to kick off Life
Insurance Awareness Month (LIAM) this September. We’ll discuss new data that
shows Americans are rethinking their finances and taking part in tough financial
conversations in response to COVID-19.
The pandemic has been a reality check and made many of us
seriously consider our mortality for the first time. We hope this chat serves
as a reminder that life insurance can be a financial lifeline in times of
uncertainty—and the best time to
get life insurance is now.
Date: Wednesday, September 2 from 1 to 2 p.m.
Hashtag: Use and follow #LIAM20Chats during
the above timeframe
will moderate the discussion and drive the conversation on Twitter using the
questions and statistics below. Remember, you’ll have to use the #LIAM20Chats
hashtag in each tweet.
All statistics below come from the study “Tough Talks During
COVID-19,” Life Happens, 2020.
Q1: We found that the pandemic has been a wake-up
call for 67% of Americans to reevaluate their long-term financial goals. What
steps can people take to feel more financially secure during this time of
Q2: The average American believes it will take 8.5
months to feel comfortable with their financial situation again due to the
impacts of COVID-19. Does this statistic surprise you? #LIAM20Chats
Q3: The majority of Americans (66%) agree that the
pandemic has made them better understand the value of life insurance. What
would you say to help convince that other 34% to consider life insurance right
Q4: We found that 1 in 4 Americans have purchased a
life insurance policy as a result of the pandemic. How has the process of
getting life insurance been updated to contend with the virtual world? #LIAM20Chats
Q5: The top two thoughts when purchasing life
insurance for the first time are that it’s too expensive and there are too many
options. How can we help change those perceptions? #LIAM20Chats
Q6: The reality check we’ve gotten with the pandemic
means that we need to talk to everyone about life insurance NOW, which is why
we launched #LIAM20 early this year. How are you raising awareness about life
insurance this coming month? #LIAM20Chats
Help us spread financial awareness during Life Insurance
Awareness Month by participating in the Twitter Chat and join us all month long
by using #LIAM20 on social media.
Provided by: Life Happens
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